Two nights of NBA preseason action turned Etihad Arena into basketball central, with fan zones buzzing, sponsor activations firing, and a global audience watching. Since 2023, Vibes has partnered with the event, helping to keep game-night energy high from warmups to the final buzzer.
Vibes deployed 150 staff across entrances, concourses, suites, and retail points. We built schedules around door times, halftime spikes, and postgame exits. Bartenders delivered fast, controlled service during peak hours, while cashiers processed transactions quickly and accurately to keep lines moving.
Activity assistants supported fan engagement zones and in-arena activities, keeping schedules on track and transitions orderly throughout the game. Supervisors coordinated staff across concourses and seating areas, repositioning them as crowds shifted. Vibes’ capabilities ensured that the event was supported efficiently, reinforcing our expertise in staffing large-scale sporting events.
