Agile Staffing and Logistics for Citywide Public Events
Deploy skilled personnel to support the Dubai Fitness Challenge’s 600+ sessions across three fitness villages, 26 hubs, and the Dubai Run & Ride, ensuring safe, well-coordinated, and high-profile public events that meet the standards of a global city.

High-evolving event demands required daily workforce rebalancing and some shift extensions to14 hours
Coordination of 495 staff across multiple events, venues, and citywide road closures
Maintain staff engagement and high-standard performance throughout a month-long program
Due to unexpected event developments, client required additional staff to be deployed on the same day
On-site managers re-allocated staff nightly, using reserve teams and scheduling methods refined over years of major events.
Dedicated logistics leads leveraged Dubai Run & Ride experience to manage transport, access, and real-time staff movement across the city.
Rotational scheduling, daily briefings, and continuous supervisor oversight sustained morale and ensured high standards.
Leveraging our reserve pool, we sourced, briefed, and deployed additional staff within two hours, despite traffic disruptions.